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Yu Chen is a designer and art director with a passion for Branding, Art Direction, and Motion Design. Dedicated to crafting exceptional visual stories that not only win awards but also capture hearts!
Mangospy ×
Mauritshuis Royal Picture Gallery Branding Promotion
Promotion
Role
Art Director, Designer
Awards
2020 Finalist, Asia Design Prize
In collaboration with Mauritshuis Royal Pictures Gallery, we designed a series of posters for Mangospy(JSTV variety show “OPEN” special edition), a beverage brand operated in “OPEN”.
“OPEN” is the first business variety show in China, in which stars and ordinary people jointly open shops. In the first season, five stars, Huang Minghao, Guo Jingfei, Wu Xin, Wu Xuanyi, and Li Xiang, set up shops in partnership with five entrepreneurs respectively, presenting the whole process of opening shops from scratch a real and comprehensive way.
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